About us

Trusted paint brand in India

Business With India's Largest Paint Brand

Asian Paints, founded in 1945, is India’s top paint company and the 3rd largest in Asia. Known for its quality and innovation, it offers a wide range of home decor products, including textured and plain wall paintings. Obtaining a dealership is straightforward, with investment options starting at ₹5 Lakhs, and applications can be made via email or by contacting a local sales manager.

Starting an Asian Paints Dealership provides a prestigious business opportunity, backed by its global presence in 15 countries and 15 manufacturing plants. With headquarters in Mumbai, partnering with this leading brand offers comprehensive support and a competitive edge, making it an ideal choice for aspiring entrepreneurs in India.

How to Apply for an Asian Paints Franchise Online

Acquiring an Asian Paints franchise is a streamlined process that provides an opportunity to partner with one of the most renowned names in the paints and coatings industry. By following these 2 simple steps, you can begin your journey toward becoming an authorized dealer:

  • Go to the Asian Paints dealership login page on the official website.

  • Send in your paperwork and wait for the business to approve it.

Asian Paints Dealership Overview & Requirements Profit Margin & Required Documents

A Asian Paints dealership is a business relationship between Asian Paints and the dealer. Under this agreement, the dealer is authorized to sell Asian Paint’s products in a specific area. As a dealer, you will be responsible for running your own business and managing your own sales and marketing efforts, but you will also receive support from Asian Paints in the form of training, marketing materials, and access to the company’s products.

Basic Requirements:
  • Required space is minimum 400 sq. ft.
  • Education is minimum 10th pass out.
  • Age should be minimum 21 years old.
  • The applicants should free from any criminal cases.

The dealer gets a low-profit margin under the Asian Paints dealership. Profit margin ranges between 3% to 8% of the overall sales. However, Asian Paints provides a market share of 40% to the dealers, along with discounts in terms of cash and RPBT. The discount range is 5% cash discount if the purchase amount is transacted within three days of purchase.

Required Documents:
  • An Authorisation Certificate from the company
  • Shop and establishment registration certificate from local authorities
  • Trade license from your local municipality
  • GST and business registration certificates
  • Lease agreement of land or shop
  • Bank account statements
  • Government identity proof card
  • Latest photograph
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